Superplastic | Gucci

Spring 2022

Project Management, Niamh O’Connor

Project, Gucci's inaugural NFT collection,

• Each NFT paired with a bespoke handcrafted porcelain sculpture, was a six-month project spanning from initial ideation to final release.

• I was responsible for managing project timelines, coordinating team meetings, and ensuring alignment across departments.

• I led the execution of interdepartmental deliverables, while also overseeing the creative direction and production of marketing assets to support the launch.